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The Alpha Brand

Posted  January 16, 2018  by  Brian Hemsworth

Why some businesses are destined to be market leaders. HP, Dell, and Lenovo make great computers. But Apple is a great brand. Adidas and Converse are excellent shoes. But Nike just does it. BMW and Toyota make amazing hybrid cards. But Tesla? Well, they’re Tesla. Some brands seem to be born leaders. Forged in the […]

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Selling A Business In A Tight Economy

Selling A Business In A Tight Economy

When a business has consistent revenue, profits and value, what options does a seller have? Here are key factors for selling a business. Buyers are more educated than ever these days, and they are not taking risks. The current ...
by Matt Coletta
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Buying A Franchisor

The Leap of Faith: Buying a Franchisor

While buying a franchise operation may have challenges, there are also pay-offs when done properly. This economy has caused a lot of businesses to change ownership. The problems on one side of the table have become opportunitie...
by Barry Kurtz
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Are Your Employees Blogging You Into Bankruptcy?

Are Employees Blogging You Into Bankruptcy?

An employer’s biggest productivity concern used to be whether employees were taking personal calls or playing solitaire on the computer. Social media has added a new demand for employer protection from cyber activities. Today...
by Karen Gabler
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Keep Clients Happy After You Buy

Keeping Clients Happy After You Buy

Once you’ve acquired a new business or practice, here are four ways to keep the customers satisfied. Buying a business is a huge commitment, and before the ink dries on the contract, it’s easy to focus on the upside—the p...
by Alyse Hart
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Los AngelesStadium

Pro Football Back To L.A.?

The answer is “yes,” at least if the Los Angeles Football Stadium people have anything to say about it. The stadium is part of a 600-acre district that is designed and ready to break ground in Industry, Calif. Led by Ed Ros...
by Jerri Hemsworth
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iPad2_SmartCover_PRINT

Are iPad’s Now Required For Business Meetings?

How Apple’s tablet has put pads of paper and laptops to shame! The iPad was launched with much poo-poo’ing from the PC crowd and a lot of head scratching from their own Mac crowd. Was it a tablet laptop? Was it a new form o...
by C. David Joyce
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Southern California Professional Blog Inside

Welcome To A New Concept In Publishing

Welcome to Southern California ­Professional Magazine, a radically new concept in journalism, publishing, and communications. While some traditional print magazines are still making a go of it, sadly, many have faded away. Man...
by Jerri Hemsworth
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Southern California Professional Blog Inside

Southern California Business Blogs We Love

Southern California is a hotbed for some really great blogs. While many blogs are just shills and fronts for folks trying to “sell” services, we’ve found a number of them that we think are great reads. So, sit...
by Brian Hemsworth
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Southern California Professional Blog Inside

Bringing MAGIC To The DODGERS!

Word got out last night, and the sports world is buzzing about it today. Guggenheim Baseball Management has been named as the group buying the Dodgers, and this is the group that has brought Magic Johnson in as a part of the de...
by Brian Hemsworth
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Southern California Professional Blog-Sales

Eight Simple Ways To Gain Favor In Selling

Many women have a natural proclivity to be pleasing and have been told it’s a bad thing. Let me stir the pot today. It’s a great quality for selling. No matter if you are male or female, to find or keep customers, it’s wi...
by Alyse Hart
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Rakowitz-show

Hemsworth To Be Interviewed On Stars of PR Radio

Brian Hemsworth, contributor to Southern California Professional Magazine will be interviewed by Cindy Rakowitz Thursday  on the Stars of PR radio show. They’ll be discussing the magazine, marketing, and a whole bunch of...
by Brian Hemsworth
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