One positive aspect of the down economy for business owners is that in many areas it has shifted from being a “landlord’s market” to a “tenant’s market.” If you know what you’re doing, you can get much more in the way of rates, terms and concessions. But how do you know what to do? It’s […]

Welcome to Southern California ­Professional Magazine, a radically new concept in journalism, publishing, and communications. While some traditional print magazines are still making a go of it, sadly, many have faded away. Many of those still around are struggling. Few are thriving. Likewise, digital magazines have had a challenging time finding their way. “Zines” came […]

In April of this year, the California Supreme Court handed down its much anticipated opinion in Dynamex Operations West, Inc. v. Superior Court, an opinion that clarifies when workers in California should be classified as employees or as independent contractors. The Old “Borello” Test Prior to the California Supreme Court’s ruling in Dynamex, the Borello […]

So, if you missed our last post, SoCalProfessional is now actively updating the website and our social media with video! Our goal is to shoot video of each contributor talking about key issues from their most recent submission. Why video? To some, that may seem like a dumb question, but’s not. In some professional circles, […]

Southern California is a hotbed for some really great blogs. While many blogs are just shills and fronts for folks trying to “sell” services, we’ve found a number of them that we think are great reads. So, sit back, read, and enjoy some great blogging!               BAD FOR THE […]

Brian Hemsworth, contributor to Southern California Professional Magazine will be interviewed by Cindy Rakowitz Thursday  on the Stars of PR radio show. They’ll be discussing the magazine, marketing, and a whole bunch of related topics. Cindy is the CEO of Blackman Rakowitz Public Relations, and is  a highly respected, award- winning executive with years of […]

What an amazing time it is to be in business. Social media has everyone scrambling to rethink the value of their own marketing and how can it be leveraged into actual profit. But let’s be realistic, folks. Facebook just went public. Initial valuation estimates were between $90-120 billion. In some people’s minds, this company was […]

The decision to sell has been made. A business owner should be aware of the number of possible business buyers. Here is another of today’s most active categories of business buyers: The Foreign Buyer Second In A Series Foreign buyers tend to arrive in the United States with plenty of funds and a huge desire […]

Word got out last night, and the sports world is buzzing about it today. Guggenheim Baseball Management has been named as the group buying the Dodgers, and this is the group that has brought Magic Johnson in as a part of the deal. All they’ve got to do is pony up $2.1 billion, cross a […]

Many women have a natural proclivity to be pleasing and have been told it’s a bad thing. Let me stir the pot today. It’s a great quality for selling. No matter if you are male or female, to find or keep customers, it’s wise to agree with them whenever you can. Find points of agreement […]

The decision to sell has been made. A business owner should be aware of the number of possible business buyers. Here is another of today’s most active categories of business buyers: The Individual Buyer Third In A Series Most owners of small- to mid-sized businesses gravitate toward this buyer when it comes time to sell. […]

Stephen W. Frueh, PhD, CEO of Centrifugal Leadership, speaks on identifying the “orphan” of negativity in the workplace. The are people in companies that feel like outsiders and because of such, their production and participation is not what it should be. Stephen Frueh calls these employees “orphans.” Workplace negativity is an issue many employers face. […]